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As you will be gifting the property to a connected person, the value would be the current market value of the property for CGT purposes.
More information on transfer of assets between connected persons is covered on page CGN 4 here
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If they were to introduce it to the company at a later date, they could transfer it at the value of the gift therefore making no further gain/loss to mitigate CGT or they could transfer it at a gain sufficient to cover their respective CG annual allowance.
There is no time limit before they can do it.
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